Brandon Lake continues to expand his influence across Christian and country music, highlighted by his collaborative work with Lainey Wilson on the award-winning duet 'The Jesus I Know Now,' which they say was inspired by real-life stories of resilience. He is also promoting his upcoming country-Christian album, featuring songs like 'Hard Fought Hallelujah' with Jelly Roll and 'The Most Country Thing I've Ever Written,' while supporting farmers through his Awendaw Farms merchandise line.