BTS
BTS continues to expand its global presence through live performances, including the ARIRANG Tour in Buenos Aires and São Paulo, while new merchandise collaborations and digital milestones highlight ongoing fan engagement. The group's recent music videos, including 'Hooligan' and '2.0', have surpassed 100 million and 200 million views respectively, and the release of two new books on their lyrics and cuisine further deepens fan interaction. Additionally, BTS is set to host 'The City Arirang' fan experience in Singapore and has been featured on Billboard's World Albums Chart alongside other K-pop acts.
BTS
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Seen in 99 outlets, tracked since December 2021
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