Laufey has signed with Interscope Records and Verve Records, as well as UTA in all areas, marking a major career expansion. She is set to celebrate 'A Very Laufey Day' with worldwide events in 2026, following a recent performance at Rod Laver Arena in Melbourne and appearances on The Simpsons, including a guest role alongside Tegan & Sara. Her growing fame includes recognition from pop culture moments such as her Fortnite cameo and viral parody of Hollywood-style pop covers.